Harrogate Town AFC have revealed plans for a £3.5million investment that will see a new seated stand and bar area for supporters.
They’re aiming to meet the board’s wider ambition of creating a “sustainable and thriving” club.
The investment is already underway and will be phased over the next calendar year.
A brand new seated stand will bring increased capacity, alongside the construction of a new bar in the home supporters’ area and an extension of the corporate hospitality area which will have an increased capacity for diners.
Sarah Barry, CEO of Harrogate Town AFC, said:
“This is a really exciting time for our Club. It’s now two years since we were promoted to EFL for the first time in our history.
“As we come out of the pandemic and get back to regular fixtures and crowds, the time is right for us to invest in our future.”
The club has recently installed new energy saving LED floodlights to improve the lighting and the environmental impact.
Meanwhile, the pitch has been removed and relayed, ensuring continued quality of playing surface throughout the 2022/23 campaign.
In addition, the club will be announcing a new ticketing system to improve the customer journey very soon.
“Our proposals stem from listening to feedback from fans in a number of areas.
“Easier ticketing, better flow through turnstiles and an improved refreshments offering are some of the suggestions that have been made and have been taken on board.
“We want to enhance the match day experience for our loyal and dedicated supporters who make this Club.
“We’ve seen bigger crowds, welcomed more young families and teenagers to the EnviroVent Stadium lately and we want to sustain and grow this, retaining and attracting our committed supporters of the future.”
Further details of the investments will be announced as plans come to fruition.