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Harrogate Beer Week is set to return to the town for the fourth time this September.
The event is a week-long, town-wide celebration of Harrogate's craft beer, brewing heritage, and beer culture in the local community.
It will run from 16th until 22nd September, celebrating the quality of Harrogate’s social scene and nighttime economy, offering a programme of special events, offers, and promotions hosted at bars, brewery taps, and eateries across Harrogate.
It’s not a traditional beer festival and is intended to bring something new to the town, disrupting the norms of the perceived ‘brand Harrogate’ and embracing a new perspective on what Harrogate has to offer.
The Harrogate Beer Week campaign will be delivered by local beer and pubs champion and marketing specialist Rachel Auty.
Rachel has worked with some of the UK's leading craft breweries, journalists, and influencers, and she is currently a Director on the board of the British Guild of Beer Writers.
She said:
“Harrogate Beer Week puts a spotlight on our fantastic beer scene and I’m really proud to lead this project and support my hometown.
"From past years we know the event delivers direct benefits to the town centre, independent beer and food businesses, and has a notable positive impact on the wider town, including retail, accommodation providers, and leisure facilities.
"By supporting and collaborating as a community once again, we can make this year the best one yet.”
Harrogate BID are the event's main sponsors.
Organisers are now seeking local venues who would like to get involved and sponsors keen to support the event and benefit from positively boosting their profile across the town as part of a concerted marketing and media campaign.
For more information please contact rachel@cameronrae.com for details.